Businesses have a power unlike other institutions to "green" products -- from packaging
to paper to building products. Recent studies have shown that Americans will respond to manufacturers' "greening"
initiatives -- nearly 25 percent of the American population
has begun to make purchasing decisions with environmental considerations in mind.
RCA Documents
How to Encourage Forest-friendly Purchasing [Get Acrobat]
Consumer Demands Impact Old-growth Protection, RCA-News March 2002
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